Financial Services Blog

Latest Thinking

June 27, 2017

Taking on a leadership role in the new digital industries

Today, many financial services companies recognize that rules and guidelines for the industry are outdated. Of the IT and...
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June 26, 2017

How just-in-time marketers think differently—and achieve more

Accenture Insurance Blog

More than just a buzzword, just-in-time (JiT) marketing requires a mindset and capabilities that set JiT marketers apart...
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June 20, 2017

Redefining relationships and long term commitments

By creating partnerships with the people using their products, services or technologies, financial services organizations...
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June 19, 2017

For more effective marketing, invest in the customer

Accenture Insurance Blog

Across all industries, including insurance, just-in-time (JiT) marketers report significantly higher growth rates than their...
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June 14, 2017

Why just-in-time marketers are abandoning conventional wisdom

Accenture Insurance Blog

The drive to digital has created a growing disconnect between insurers’ growth plans and marketing organizations’ confidence...
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June 13, 2017

Transforming labor with digital

The results of our Technology Vision 2017 survey indicate that two distinct but converging technology advancements are driving...
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